Owner and winemaker, Luke Smith, started his wine journey early, taking cue from his mother who was the secretary for the Vancouver chapter of the International Food and Wine Society. In his early years, Luke spent many summers in Penticton with his aunt, and fell in love with the area. His passion for wine only grew as well, and in 2003, he and his wife, Jennifer, purchased an old apricot orchard on the Naramata Bench. They soon planted Pinot Noir, Merlot, Petit Verdot, Sauvignon Blanc, and Semillon grapes. Howling Bluff remains a family owned and operated winery to this day.

Where old world vines meet next world terroir. At Howling Bluff, we take pride in our sustainable growing practices, our vines, and our wines. We cultivate our fruit with the utmost care, embracing sustainable growing practices that honour the land and its natural rhythms. Each grape is nurtured to perfection, allowing our unique terroir to shine through in every bottle.
But our winery is more than just a place to enjoy delicious wines—it’s a place to relax, unwind, and enjoy the Naramata Bench. Our patio is dog and picnic friendly, so don’t be shy to stop by for a visit! We look forward to sharing our wines with you.